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#1 Professional Teeth Whitening Brand on the Planet Video

You've Got To Try It, Here's Why:

For starters, Opalescence™ whitening products are innovated and manufactured by practicing dentists.

Who would know better than a dentist the best benefits for your teeth? Not only are Opalescence™ whitening products researched and created under the supervision of practicing dentists; but are used and trusted by them.

Ask Your Dentist Today!


years of experience


million smiles brightened

Trusted by Researchers

It’s the most studied and tested professional whitening brand.

People First and Planet Friendly

The health of your teeth is put ahead of profit. Also, our packaging has been designed to be recyclable (and made with recycled materials whenever possible).

We ❤️ Science

All products are science-based and technology-built.

Often Imitated, Never Duplicated

We hold the most patents of any other brand. Our customizable formulas are the envy of many.

30+ Years & 125+ Countries

Since 1990 Opalescence whitening products have brightened over 100 million smiles. We have the widest global reach too—over 125 countries.

50+ Awards

The Opalescence whitening product family has more awards given than any competitor. Multiple dental organizations recognize our brand.

Opalescence Model Shot

See our Opalescence Whitening Product Family

Opalescence™ PF whitening

The most customizable of our whitening options. Use Opalescence PF whitening with custom trays made by your dentist for a personalized whitening solution day or night. There's even an option for use with your orthodontic aligners.

Opalescence Go™ whitening

It’s a portable, quick application. You pop in the UltraFit™ tray for the directed time and then brush afterward. The tray gets thrown away and you pop in a new one next time!

Opalescence™ Whitening Toothpaste

Did you know that foods and other factors can cause surface stains on your teeth? A safe, everyday whitening toothpaste gently scrubs away surface stains and helps maintain a healthy smile. Achieve the best results by using toothpaste in tandem with chemical whitening, which works to whiten stains below the surface.

Where Did It All Start?

Dr. Dan Fischer, a noted advocate of preserving a natural smile, innovated a thick yet hydrated gel that optimizes the whitening effect—as well as better comfort. A pH-balanced water-based gel will cause less sensitivity while whitening your teeth. It’s where the Opalescence whitening brand started; and is used in some of our most popular products.

Find Out What Others Are Saying

Maike Brewing's Testimonial Image
“I like drinking tea and coffee, but luckily Opalescence helps maintaining my bright white smile. The handling is extremely flexible and sensitivities are not an issue at all."
- Maike Brewing
Anna Lozier's Testimonial Image
“Your product is perfect for busy people! In fact, I would often wear my whitening trays in the morning at work and I was so pleased that I could talk with them in and hardly anyone even noticed.”
- Anna Lozier

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